- Focal Length
- Canon EOS REBEL T2i
This holiday season we encourage you to be present. People often travel through life swinging from one distraction to the next. From an iPhone to a laptop to a TV, we allow our work and the technology that brings it to us to consume our waking world. We invite you to join us on a mission to be more aware of our surroundings, to think before we act and to truly live in the moment.
Back from Seoul
I am back from Seoul, with a belly full of some of the tastiest food I have had and a mind full of inspiration.
With historical landmarks dating centuries back embedded into the heart of the city and a futurist culture that loves the latest trends - Seoul is both a window into the past and a glimpse into the future.
Being in Seoul made me feel like New York is slow and out dated - not feelings I would usually feel about the bustling city. From its public transport, impeccably dressed inhabitants to designy cafes, Seoul seems to be moving a mile a minute in keeping up with the latest in global trends.
The pace of trends in the city seems to have created a fervor around consumption. You really can’t escape it. From inside the subway station to the miles of districts dedicated to the latest fast fashion trends - it’s hard not to take part in the latest product trends.
In the course of a week that Mike and I spent we met so many genuine and generous people that introduced us to so many of the sites and flavorful experiences we otherwise would have missed and I am so grateful for that.
It was a great gift to be invited to speak in Seoul about Holstee, and I am already looking forward to another trip to return to this incredible city. I am leaving it with a notebook of ideas, and a body full of creative energy.
Thank you to the Doist Team for making this trip possible, and exceptionally memorable.
Here are a ton of photos.
We are very good at preparing to live, but not very good at living. We know how to sacrifice ten years for a diploma, and we are willing to work very hard to get a job, a car, a house, and so on. But we have difficulty remembering that we are alive in the present moment, the only moment there is for us to be alive.
A poster I have wanted to print for a long time. When designing and looking at designs and deciding what to make sometimes I get so caught up in thinking if something is “cool”, at one point I realized that was me looking for approval from a world of judgement that doesn’t exist. Be confident, follow your heart, and fuck what’s ‘cool’.
A look back on July & August.
It seems that since I got back from Kenya (a few pics) things have been moving in fast forward. The days after Jess and I returned from Kenya we dove right into preparing for our move from the East Village to Ft. Greene.
We started with getting the new apartment all set up - some light building, painting and unpacking. July was also the beginning of lots of excitement at Holstee. About halfway though July we launched a fresh look for Holstee, with new branding, site design and announced our new ambitions to become a destination for mindful art.
We set a goal for our design team: 30 fresh new poster concepts and final designs in just 30 days. I’m proud to say we crushed that goal and ended coming out with close to 50 (thanks to the hard work of Helen, Vincent and Andrew!). It’s really is amazing what people can achieve when they are driven by a clear goal, have the skill to follow through, and the determination to succeed. Everyone on our team pushed themselves and it brought out a tremendous amount of creativity and in the end - awesome art.
Jumping right into August, we showcased all the new posters at our launch party for The Reframe on the 1st of the month - another milestone for Holstee. It was the first time we got to share our new space with our friends around NYC and a great way to kick off the Reframe Kickstarter. In just two days we passed our goal of $17,500 - a great way to start off the month of August!
The following weekend Mike, Setareh, Jess, Fab, Brian and I took a weekend in August to go camping at Malouf’s Mtn in Beacon. On the way we stopped for some great tacos and at the Dia Beacon museum - a really stunning museum with a very unique offering of conceptual, structural and visual art.
In addition to pushing forward a lot of new designs and promoting the Reframe - the rest of August was dedicated to making the most of the remaining days of summer - beach days, picnics, the afropunk festival. Just last night, Mike and I finished an epic u-haul move of all the remaining items from our Ave B apartment (the lease just ended after nearly 4 years of having that apartment between ourselves and friends!). All together August ended on a great note with lots of sun, nearly $50,000 in pre-orders for the Reframe, and some awesome new Holstee designs in the pipeline.
I only wish I had gotten into a better rhythm sooner. I still have not found my go-to Yoga studio in the neighborhood or gotten into a regular exercise and meditation routine since moving to Ft Greene. I have also been barely finding time to read. I am hoping to bring those routines all back in September.
Fall 2013 Graphic Design Intern
We are looking for a Graphic Design Intern to join our team here in NYC. Four years later we are still moving fast and need someone who can run with whatever we toss their way. Whether jamming on new product ideas, creating product design inspiration boards, designing packaging, promotional banners to light printing and production work.
Two years, two months, two weeks, and two days.
Just keeps getting better :-)